The Mary Kay TimeWise® Miracle Set® is now backed by the Good Housekeeping Seal!

Starting in September, the Good Housekeeping Seal will proudly begin displaying on the insert inside TimeWise® Miracle Set® packaging. This prestigious distinction is a great opportunity to reach out to customers who may not have experienced the Miracle Set’s incredible benefits.

Using the “Share” feature, you may also spread the news with customers, family and friends from www.marykay.com or your Mary Kay® Personal Web Site to your favorite social sites like Facebook and Twitter. You can also use Company-approved tweets and Facebook posts. (Go to the Digital Zone for details!)

Understandably, Good Housekeeping is very protective of this prestigious distinction; therefore, we must ask that you only use Company-approved materials when referring to the Seal in print. In addition to the “Share” feature and Company approved posts and tweets described above, the Company has created approved fliers for you to use. Please do not alter these materials in any way.

You are welcome to share this great news in face-to-face conversations with your customers, as well. To ensure that you are accurately describing the Seal, we ask that you use the following verbiage as requested by Good Housekeeping:

• “The TimeWise® Miracle Set®“has earned or received” the Good Housekeeping Seal”;
• “The TimeWise® Miracle Set® “has been granted” the Good Housekeeping Seal”;
• “The TimeWise® Miracle Set®“is backed by” the Good Housekeeping Seal”; or
• “The TimeWise® Miracle Set® has earned the Seal after evaluation or review by the Good Housekeeping Research Institute.”

Please note, our current permission to use the Seal ends July 31, 2011. Therefore, we ask that you not refer to the Good Housekeeping Seal after July 31, 2011. Should Mary Kay apply for and receive the Seal again on the TimeWise® Miracle Set® or any other product after this date, we will be sure to let you know right away.

In advance, thank you for your cooperation!